Privacy policies

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date, and take any other steps required by applicable law.

How We Collect and Use Your Personal Information

To provide the Services, we collect (and have collected over the past 12 months) personal information about you from a variety of sources. The information we collect and use varies depending on how you interact with us. In addition to the specific uses below, we may use information to communicate with you, provide or improve the Services, comply with legal obligations, enforce our terms of service, and protect the Services, our rights, and the rights of others.

What Personal Information We Collect

Information We Collect Directly from You

• Contact details: name, address, phone number, and email.
• Order information: name, billing and shipping address, payment confirmation, email, phone.
• Account information: username, password, security questions, and related security details.
• Customer support: information you include in communications with us (e.g., messages).

Some features require you to provide certain information. If you choose not to provide it, you may be unable to use those features.

Information We Collect about Your Usage

We automatically collect certain information about your interaction with the Services (“Usage Data”) using cookies, pixels, and similar technologies (“Cookies”). Usage Data may include device and browser information, network connection details, IP address, and information regarding your interaction with the Services.

Information We Obtain from Third Parties

We may receive information about you from third parties (e.g., vendors and service providers) who collect information on our behalf, including:

• Companies supporting our Site and Services (such as Shopify).
• Payment processors who collect payment details to process orders and provide products/services.
• Partners who use online tracking technologies (pixels, web beacons, SDKs, third-party libraries, and cookies) when you visit our Site, open/click emails, or interact with our Services or ads.

Any information obtained from third parties is treated in accordance with this Privacy Policy. See also Third Party Websites and Links below.

How We Use Your Personal Information

Providing Products and Services

We use personal information to provide the Services and perform our contract with you: process payments, fulfill orders, send notifications (account, purchases, returns, exchanges), create and manage accounts, arrange shipping, and facilitate returns/exchanges. Shopify may match your account with other Shopify services you choose to use; Shopify processes your information as set forth in its Privacy Policy and Consumer Privacy Policy.

Marketing and Advertising

We may use personal information to send marketing and promotional communications (email, SMS, postal mail) and to show you advertisements. This may include tailoring the Services and advertising on our Site and other websites.
For EEA residents: legal basis is our legitimate interest in selling our products (Art. 6(1)(f) GDPR).

Security and Fraud Prevention

We use personal information to detect, investigate, or act regarding possible fraudulent, illegal, or malicious activity. If you register an account, you are responsible for keeping credentials safe. Contact us immediately if you believe your account is compromised.
For EEA residents: legal basis is our legitimate interest in keeping our website secure (Art. 6(1)(f) GDPR).

Communicating with You and Service Improvement

We use personal information to provide customer support and improve the Services—our legitimate interests to be responsive, provide effective services, and maintain our relationship (Art. 6(1)(f) GDPR).

Cookies

Like many websites, we use Cookies. For cookies used to power our Shopify store, see https://www.shopify.com/legal/cookies. We use Cookies to operate and improve the Site (remember preferences), run analytics, and better understand user interaction (our legitimate interests to administer, improve, and optimize the Services). We may allow third parties and service providers to use Cookies for tailoring services, products, and advertising on our Site and others.

Most browsers accept Cookies by default. You can remove or reject Cookies in your browser settings. Blocking Cookies may negatively affect your experience and some features may not work. Blocking Cookies may not fully prevent information sharing with third parties (e.g., advertising partners).

Our website recognizes the Global Privacy Control (GPC) signal. If you send a GPC signal, we will treat it as a valid request to opt out of sharing/targeted advertising for the associated browser or device and, if we can associate the device with a Shopify account, we will apply the opt-out to the account. Learn more at globalprivacycontrol.org. Other than GPC, we do not recognize “Do Not Track” signals.

How We Disclose Personal Information

We may disclose personal information to third parties for contract fulfillment, legitimate purposes, and other reasons consistent with this Policy, including:

• Vendors/service providers (IT, payments, data analytics, customer support, cloud storage, fulfillment/shipping).
• Business and marketing partners (who use information per their own privacy notices).
• When you direct or consent to disclosure (e.g., shipping, social media widgets, login integrations).
• Our affiliates/corporate group (legitimate interests to run our business).
• In connection with a business transaction (e.g., merger, bankruptcy); to comply with law; to enforce terms; to protect rights.

Categories Disclosed in the Past 12 Months

• Identifiers and certain order/account information.
• California Customer Records categories (basic contact and order/account information).
• Commercial information (orders, shopping information, support information).
• Internet/network activity (Usage Data).
• Geolocation data (e.g., via IP address or technical measures).
• Recipients: vendors/service providers, business & marketing partners, affiliates.

We do not use or disclose sensitive personal information without consent or to infer characteristics.

With your consent we may share personal information for advertising and marketing. We have “sold” and “shared” (as defined by applicable law) personal information over the preceding 12 months for advertising/marketing purposes.

Third Party Websites and Links

Our Site may link to third-party websites or platforms. Review their privacy/security policies and terms. We do not guarantee and are not responsible for those sites. Information you post publicly (including on social networks) may be viewable by others. Inclusion of links does not imply endorsement unless disclosed.

Children’s Data

The Services are not intended for children, and we do not knowingly collect personal information about children. If you are a parent/guardian and believe your child provided information, contact us to request deletion. As of the effective date, we do not have actual knowledge that we “share” or “sell” personal information of individuals under 16 years of age.

Security and Retention of Your Information

No security measures are perfect; we cannot guarantee “perfect security”. Information sent to us may not be secure in transit—avoid insecure channels for sensitive data. Retention depends on factors such as account maintenance, service provision, legal obligations, dispute resolution, and enforcement of contracts/policies.

Your Rights

Depending on where you live, you may have some or all of the rights below. These rights may apply only in certain circumstances and we may decline requests as permitted by law.

• Right to Access / Know
• Right to Delete
• Right to Correct
• Right of Portability
• Right to Opt Out of Sale/Sharing/Targeted Advertising (GPC signals will be treated as an opt-out where applicable)
• Restriction of Processing
• Withdrawal of Consent (where processing is based on consent)
• Appeal of our decision if we decline your request
• Managing Communication Preferences (unsubscribe link in promotional emails)

You may exercise your rights where indicated on our Site or by contacting us (details below). We will not discriminate against you for exercising rights. We may need to verify your identity (e.g., email or account info) before responding. You may designate an authorized agent; we may require proof of authorization and direct identity verification. We will respond in the timeframe required by law.

Complaints

If you have complaints about our processing, please contact us. If you are not satisfied, you may have the right to appeal or lodge a complaint with your local data protection authority (EEA: see list of supervisory authorities).

International Users

We may transfer, store, and process personal information outside your country. Where we transfer personal information out of Europe, we rely on recognized transfer mechanisms (e.g., European Commission Standard Contractual Clauses or UK equivalents) unless the destination offers an adequate level of protection.

Contact

For questions about our privacy practices or to exercise your rights, contact us at support@drysteppro.com. Unless stated otherwise, AFFILIATE ECOM LLC is the data controller for your personal information.

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